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For many years Google’s top executives believed that building the best teams meant combining the best people. However, now we know that this will not necessarily make a team great. The collective intelligence of a team very much depends on its diversity and how well the team plays together. Communication is another essential factor. Google’s research uncovered that a very interesting insight into team dynamics:

“As long as everyone got a chance to talk, the team did well. But if only one person or a small group spoke all the time, the collective intelligence declined.”

Giving everyone on a team a chance to talk is at the core of Lego Serious Play, a facilitated team-thinking and problem-solving process; its etiquette requires equal participation by everyone in the group or team.